Every startup has to choose the tools they are going to use to meet their marketing goals. At this event, the panel members discussed the impact that different mediums and tools have on the brand and success of the company.

The panel included:

• Jill Berardi, BerardiGroup
• Kyshira Moffett, HERmovement
• TJ Crawford, MARC USA

Moderator

Cat Tsavalas, AlphaLab, Innovation Works